Planning a particular presentation stand, that makes your business stick out, however makes a solid impression, can be perplexing. Space confinements cooperated with huge quantities of exhibitors, can restrain your visual effect and make it hard for you to get took note.
It’s basic that your presentation stand channels a “stunning element”, to be in a flash conspicuous and make a solid impression. While I’m certain you’ve heard it commonly, early introductions truly tally, particularly with regards to drawing in display traffic. Your organization may well offer an unrivaled item or administration, yet on the off chance that you have practically no visual intrigue, potential clients could guide away from you under the control of your rivals.
1. Set Goals
Before you begin planning anything, set objectives. Consider what you need to accomplish and the message you need to get crosswise over with your presentation stand.
You could structure an extraordinary looking stand, yet on the off chance that it neglects to pass on your organization’s qualities or unmistakably express your item or administration abilities at that point you’ve burnt through your time. Continuously remember your objectives all through the structure procedure and you won’t lose your direction.
2. Maximize Space
Regularly corner size can be prohibitive so it’s critical to completely use the space you’ve been distributed. Try to affirm measurements with the coordinators so you know precisely what you need to work with.
Improve the progression of your presentation zone by guaranteeing there are no physical hindrances or boundaries on entering, and attempt to continue meeting territories to the back of your stand
3. Taller is Better!
Although many exhibition stands have a maximum head height, some larger venues have an extremely high floor-to-ceiling. It’s worthwhile to check if there’s a maximum stand height, because if there isn’t, the ceiling’s the limit! Maximize visibility by incorporating high signage, suspended props, or incorporate a tower with a rotating sign so you catch attendee’s eye from the moment they enter the exhibition and attract them to your stand.
4. Avoid Heavy Texts
5. Light light light!
6. Be innovative in Graphics
7. Create an Atmosphere
Build a complete atmosphere within your exhibition stand. Use a combination lights, textures, colour, layout and even scent. By stimulating the senses of your prospects you will attract more attention and stand out against your competition.